Rolex Day-Date 40 228238 Champagne Dial watch

Rolex Day-Date 40 228238 Champagne Dial

Rolex Day-Date · Ref. 228238

About This Watch

The Rolex Day-Date 40 228238, known as the "President," is the watch most closely associated with world leaders, captains of industry, and cultural icons. First introduced in 1956, the Day-Date was revolutionary as the first wristwatch to display both the date and the day of the week spelled out in full. It has only ever been available in precious metals, primarily gold and platinum, which immediately sets it apart from every other Rolex model. The 228238 in yellow gold with champagne dial represents the most iconic Day-Date configuration: warm gold on the distinctive President bracelet with its semi-circular three-piece links. The caliber 3255, introduced with this 40mm generation, features Rolex's Chronergy escapement and 70-hour power reserve. The day wheel is available in 26 languages, reflecting the Day-Date's global appeal. The champagne dial with its applied gold Roman numeral hour markers exudes authority and refinement. Every United States President from Dwight D. Eisenhower onward has been associated with the Day-Date, cementing its status as the ultimate power watch. On the wrist, the full yellow gold case and bracelet announce success without the need for words.

In-Depth Review

# The Rolex Day-Date 40 228238: Executive Timing Refined

When Rolex introduced the larger 40mm Day-Date in 2015, the brand fundamentally challenged decades of tradition surrounding its most prestigious dress watch. The Day-Date 40 228238 in champagne dial represents the apex of this evolution—a watch that honors the original 1956 legacy while acknowledging contemporary wrist preferences and modern horological standards. The champagne dial, warmer and more sophisticated than conventional silver, pairs elegantly with the 18k yellow gold case and the iconic President bracelet, creating an instrument of understated authority. At its core lies the caliber 3255, Rolex's most advanced in-house movement, delivering a 70-hour power reserve and remarkable chronometric precision. The fluted bezel and Cyclops-magnified date window remain hallmarks of Day-Date design, instantly recognizable across decades.

This watch appeals precisely to its intended audience: established professionals who recognize that true luxury requires no announcement. The 40mm case suits modern proportions without sacrificing the dress-watch aesthetic—equally at home in boardrooms and black-tie settings. Its 100-meter water resistance suggests practicality without compromising refinement, while the reliable self-winding movement ensures daily wearability for those who value dependability.

In the six-figure dress-watch territory, the Day-Date 40 faces legitimate competition. Patek Philippe's Nautilus 5711 and Omega's Seamaster Blue Planet both command similar investment levels, yet each pursues distinct aesthetic philosophies. The Rolex remains the conservative choice, the institutional standard against which others measure themselves—a distinction worth the asking price for those seeking permanence over novelty.

Specifications

Movement

Movement TypeAutomatic
CaliberRolex 3255
Power Reserve70 hours
Frequency28,800 vph
Jewels31

Case

Case Diameter40.0mm
Case Thickness12.4mm
Case Material18k Yellow Gold
CrystalSapphire with Cyclops lens
BezelFixed, 18k Yellow Gold fluted
Dial ColorChampagne
Lug Width21mm
Lug-to-Lug47.0mm

Features

Water Resistance100m / 328ft
Bracelet/Strap18k Yellow Gold President bracelet
ClaspConcealed folding Crownclasp
Weight218g
Complications
DateDay

Pricing

Retail (MSRP)
$40,450
Market Price
$38,000